Rockharbor Rebrand

In early 2024, my team and I began rebranding Rockharbor. For the last decade, Rockharbor’s main brand colors have been black and white. While these colors are simple and timeless, they lack the proper brand identity that Rockharbor deserves. We chose Strong Blue and Solitary Star to convey safety, peace, and trust associated with Rockharbor and its community. We officially launched the rebrand on Sunday, September 8, 2024, complete with all new print deliverables and a revamped digital presence including the website, app, and social media.